Newspapers need to do more to highlight Bangladesh’s achievement in maternal health

This study was conducted by researchers from four different institutes in the USA. The objective of this study was to examine newspaper coverage of maternal health in three countries that have made varying progress towards Millennium Development Goal 5 (MDG 5): Bangladesh (on track), Rwanda (making progress, but not on track) and South Africa (no progress). In the three countries included in this study, which are on different trajectories towards MDG 5, there were differences in the frequency, tone and content of their newspaper coverage of maternal health. However, no causal conclusions can be drawn about this association between progress on MDG 5 and the amount and type of media coverage of maternal health. Bangladesh needs more effort on part of the newspapers to highlight achievements in maternal health.

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